What Customer Service Means To M Term Paper Example | Topics and Well Written Essays - 2000 words

What Customer Service Means To M - Term Paper Example So I then contacted the customer service at Bank of America to assist me in correcting this error or cancel it. After speaking to not one, but several customer service reps. I still got the same answer from each one, â€Å"sorry you had plenty of time all week to correct it, it’s now in the system and will be processed†. So then I called the customer service dep’t at PSE&G to explain what’s happening and see if they can help stop this train wreck. Well, guess what, I practically got the same responses from their customer service reps, but with even a bigger attitude. They told me â€Å"well when we get the check we’ll going to process it because it’s our money†. Now this is after they’ve confirmed that the bill was only for $195.89. So after being on the phone with both companies for about 3 hours total on a Friday night, I immediately stopped all of my current transactions for the rest of the month with the online bill pay system. The very next day, Saturday, I went to the local bank branch, sat down with the branch manager and explained what I went thru the night before, and what’s happening. He calmly looked at my account, saw what was happening, and called the main office or dep’t that handles the electronic bill pay services to inform them to correct or cancel that particular transaction. To his shocking surprise he was told he doesn’t have that authority to instruct or direct anyone in that dept. to do so. As he hangs up the phone, he looks at me and says he’s sorry that he cannot do anything either and that it has to go thru the system to be processed, when PSE&G submits the check for payment. But he did tell me â€Å"don’t worry about it, I can see it’s an simple error and it’ll be rejected because I didn’t have enough funds to cover it, and that he’ll just bounce it back to them for insufficient funds, I should keep my eye on my account to inform him as to

Criminal Law Essay Example for Free

Criminal Law Essay 1. What kind of strike does the law not allow to form the basis of self-defense claims? d. Preemptive Correct Question 2 The castle exception is an exception to what doctrine? a. the retreat doctrine Question 3 Which of the following cases involves the â€Å"New York Subway Vigilante?† c. People v. Goetz (1986) Correct Question 4 Most defenses are perfect defenses; if they’re successful, defendants are c. acquitted. Question 5 The retreat requirement is weakest or nonexistent when persons are attacked b. in their own homes. Correct Question 6 The defense of consent recognizes the societal value of a. individual autonomy. Correct Question 7 A defense in which the defendant admits the act but claims that, under the circumstances, they aren’t legally responsible is called b. excuse. Correct Question 8 A defense in which the defendant accepts responsibility for the act but claims what they did was right is called a. justification. Correct Question 9 Circumstances that convince fact finders that defendants don’t deserve the maximum penalty for the crime they’re convicted of are called c. mitigating circumstances. Correct Question 10 Which of the following never justifies the use of force against another person? a. retaliation Question 11 At the heart of the choice-of-evils defense is the necessity to prevent a. imminent danger. Correct Question 12 A person who was the initial aggressor can gain a lawful right to self-defense if they do which of the following from the incident they started? b. completely withdraw Correct Question 13 A person can use deadly force against an attacker whom the victim reasonably believes is going to cause them an injury less than death. The attacker is said to be threatening b. serious bodily injury. Correct Question 14 What is the heart of self-defense? a. necessity Correct Question 15 The general rule is that self-defense is available only against what type of attacks? b. Legal Question 16 Which of the following is a key requirement of the necessity defense? a. that no reasonable legal option exists for averting the harm Correct Question 17 The law of self-defense is undergoing b. major transformation. Correct Question 18 In some jurisdictions, a person must retreat before using defensive deadly force if a. he can with complete safety to himself and others. Correct Question 19 Defensive force may be used only if the threat or danger is  d. imminent. Correct Question 20 Evidence that doesn’t amount to a perfect defense might amount to an imperfect defense; that is, defendants are d. guilty of lesser offenses.

How Miller creates Dramatic Tension in Act One of The Crucible Essay

Twentieth Century Drama How does Miller create dramatic tension in Act One of "The Crucible"? "The Crucible", by Arthur Miller, focuses on Theocracy and the effect it can have on a community, as well as on an individual. From Act One, Miller creates dramatic tension in many different ways. These include dramatic irony, and sudden twists in the plot, as well as the range of emotions that Miller's characters express both frequently and eloquently. As the curtain rises, the audience are curious as to why a man who is so clearly distressed is sat over the girl, Betty, who lies motionless and 'inert' on a bed. The audience grows more curious as he calls for God to help him, and the audience are intrigued, wondering what is happening. In a direct contrast to this, the ending of the scene is loud and frantic, leaving nothing to the imagination, with all the girls screeching and accusing. The intense power that the girls? poses is intoxifying, and is illustrated when a character orders: ?Let the marshal bring irons? This shows the control these children have, if they can alter the minds of these men, persuading them to lock up innocents. This also shows the control they have over the whole community. The visual impact of the opening scene is that of a ?clean spareness?, the room only contains the bare minimum needed. This also relates to the Puritan way of life, ?vanities? were frowned upon and rooms were furnished with only what was necessary. The fact that rev. Parris is ?evidently in prayer? has religious references which, as the play goes on, are confirmed. The quote: ?There is a narrow window, through its panes the morning sunlight streams? also indicates that the room is basic ? it would seem that even lig... ...sympathy to those doomed to this fate, after doing nothing wrong, who are merely counters in Abigail?s sinister game to gain attention. When Hail orders for: ?the marshal [to] bring irons? it shows a high form of drama, as the curtain drops leaving the audience to imagine the next scene, innocent women being drawn form their families. In conclusion, I enjoyed this play, and my reaction was enhanced by the dramatic tension Miller creates in so many ways. The unexpected twists and use of dramatic irony help to keep the audience?s attention, while the sub-plot of rivalry adds interest and also reflects the main plot. The abrupt ending of act one, reflects the abrupt ending of the play as a whole, leaving the remainder to the imagination. Ending like these force viewers to envision what would follow, and, once again this all adds to the dramatic tension.

Abraham Lincoln and Huckleberry Finn

The Adventures of Huckleberry Finn is a novel that was written by Mark Twain. The novel was published in 1884 in England and a year later in the United States. The book chronicles the adventures of Huckleberry Finn, a boy running away from being â€Å"sivilized† and Jim, a runaway slave. The book follows them as they travel down the Mississippi River. As the novel progresses and Jim and Huck become closer friends, we begin to see Huck’s inner struggle. He is torn between two different moral commitments- to the slave society he has grown up in and his friendship with Jim.Huck has been trained to tolerate and support slavery, and his friendship with Jim enables him to see the injustice of the institution. Completing my part of the PIOP, Abraham Lincoln and the Emancipation Proclamation, enabled me to see the similarities in the beliefs of Abraham Lincoln and Huck. Both grew up in a time and place where slavery was considered acceptable and racism was ever-present. As the two grew up, or in Huck’s case spent time with a slave, their views began to gradually change. It took Lincoln a while longer to believe that slavery was morally wrong, but for most of his life he advocated for the abolishment of slavery.My part of the project gave me an opportunity to research one of the greatest reformers, orator, and president this country has ever seen. Abraham Lincoln’s humble beginnings in a one-room log cabin in Kentucky gave him the ability to empathize with the common man and those less fortunate than him. From the beginning of his political career until his assassination, Abraham Lincoln advocated for the abolishment of slavery, at first saying it would benefit the United States economically and then on the basis that it was morally wrong. Even though his point of view made him unpopular in the South, he was still elected president in 1860.Abraham Lincoln being president guaranteed slaves and free blacks that they had someone on their side; s omeone to advocate on their behalf. When southern states began to secede from the Union and the Civil War broke out, Lincoln was presented with an opportunity to free the slaves once and for all as a war tactic. On January 1, 1863, Lincoln issued a preliminary Emancipation Proclamation that freed all slaves in rebellious states. Although Lincoln maintained that his duty was to â€Å"save the Union, and is not either to save or destroy slavery,† emancipation is argued as one of his greatest achievements.Lincoln was the first president to combat the issue of slavery head-on. Even though the Emancipation Proclamation didn’t as work as well as he hoped, it paved the way for the passage of Amendment 13 which outlawed slavery in the United States. Mark Twain wrote The Adventures of Huckleberry Finn twenty years after the Civil War and the Emancipation Proclamation. Slavery had been abolished and the North and South were somewhat getting along. Why would Twain publish a novel about morals about an institution that was no longer in place? Legally, blacks and whites were equal, but there was still a problem with racism.

Oliver Twist Essay

In ‘Oliver Twist’ Bill Sykes brings terror to the novel, which adds to the suspense and makes you want to read on. Bill Sykes is brutal which you soon realise when he delights in beating his dog or girlfriend, Nancy. Many novels of this time were full of such characters and Dickens, a playwright and an actor as well as a novelist, knew then well. The orphan Oliver Twist escapes from the workhouse by running away to London. Oliver is introduced to Fagin who trains him to be a thief and he is then taken on a burglary with Sykes, Oliver recovers from being shot in the burglary and Nancy nurses Sykes back to full health. Sykes kills Nancy, which has a terrible effect on him, and he later kills himself. Bill Sykes brings the real terror to the novel but he is also extremely unpredictable. Rarely he can seem quite reasonable and occasionally shows kindness to his dog and girlfriends, but generally he keeps everyone in fear of what he is going to do next. We see evidence of this when Fagin says, â€Å"You won’t be too violent Bill? † This statement shows that they have no trust in him. Bill Sykes also has a problem with alcohol, he drinks far too much, and this probably accounts for some of his unpredictable behaviour. We see evidence of his drinking problem when he says, â€Å"†¦ to prevent my standing treat for a pint of so†¦. † This shows that he thinks that he thinks drinking is a treat and does not himself think that he has a drinking problem. Bill Sykes us the archetypal Victorian villain. To be a real villain Sykes must show no compassion for anyone and we see that on many occasions. When Nancy has nursed him back to health, staying up for nights looking after him, he turns on her the moment he wakes up. This shows he is very ungrateful for any sympathy given to him. â€Å"Illness had not improved Mr Sykes’ temper, for as the girl raised him up and led him to a chair, he struck her †¦. † He is also quite ready to send Nancy out to work and possibly profit from what she does. From all of this we can gather further evidence that he is ungrateful for any help he received. Sykes treats his dog very badly, it receives regular kicks and is threatened constantly. At one time when he was going to escape he contemplates killing, â€Å"The dog, though. If any descriptions of him were out, it would not be forgotten that the dog was missing. † Sykes is a typical bully who shows no remorse for what he does to others. We see evidence of this when he takes Oliver on the burglary with him and does not care whether Oliver gets injured. Sykes has no respect for Fagin and you can tell this by the way he speaks to him. You can see Fagin is afraid of him but Fagin does like to have the last word. If Sykes does not get his own way he will turn to violence as we see with the arguments over Oliver, â€Å"†¦ looking sternly at him, and ostentatiously passing a pistol into a more convenient pocket. â€Å"That’s lucky for one of us. † This shows again Sykes is unpredictable and a bully and brings more tension. When Bill Sykes sees Fagin, Fagin changes the tone of his voice at once. Fagin is obviously afraid of the physical strength of Sykes but Sykes is still wary of Fagin.

Nuclear Attack essays

Nuclear Attack essays The First Nuclear Attack and Its Complications The nuclear attack which Hiroshima suffered on behalf of the United States of America, truly had an horrendous effect on the people of Hiroshima as well as the world. Hiroshima is a novel which provides a very detailed account about the suffering of the people and devastation of the town caused by nuclear weaponry. A whole town endured radiation poisoning, massive cuts and burns along with the destruction of their homes and shelters. In Hiroshima, the author John Richard Hersey explores this major social issue effectively and truthfully by stating without bias, the effects on the town of Hiroshima, its people, and the world caused by this nuclear attack. The desolation of the town of Hiroshima after the atomic bomb's detonation could be described as a demolition site. Buildings had been ripped apart due to the massive power possessed by the bomb. Trees and vegetation had become almost completely annihilated or contaminated to the point where digestion of them would lead to sure death. Bicycles and streetcars were paused in mid motion after the bombing, or had become pieces of scrap metal blown into the sides of stores. This devastation was present over the entire town, and the bomb had taken everything of importance and meaning with it. "By now he was accustomed to the terrible scene through which he walked on his way into the city: the large rice field near the Novitiate, streaked with brown; the houses on the outskirts of the city, standing but decrepit, with broken windows and dishevelled tiles; and then, quite suddenly, the beginning of the four square miles of reddish-brown scar, where nearly everything had been buffeted down and burned; range on range of collapsed city blocks." The power of the bombs destruction was much to enormous to be actually dropped. If it can ...

Marcus Aurelius Antoninus essays

Marcus Aurelius Antoninus essays Marcus Aurelius Antoninus is recognized as one of the greatest emperors in Roman history; also being a part among the "Five Good Emperors." Marcus ruled the empire from 161 to 180 AD. (Parks) As a highly intelligent man, he stands out as one of the greatest intellectual rulers in Western Civilization. Marcus was impressed with a firm desire for peace that manifested itself in his philosophical writings, but he was also a great military leader. In Rome on April 26, 121, Marcus was born and raised in a wealthy and politically important family. Emperor Hadrian noticed him while he was still a child and was therefore given special educational privileges. At the age of six Marcus was enrolled in the Equestrians and the next year he was given special permission to attend the priestly college of the Salii in Rome. At Salii Marcus was taught by the greatest thinkers of his time, representing a vast selection of cultures. At first Marcus still continued to receive help from emperors, but later assistance would come in the form of his development in political power. Marcus was then adopted by Antoninus Pius, the chosen successor of the throne, and was given the political positions under him. Marcus married the daughter of Pius, Annia Galaria Faustinaz, to further strengthen his appointment as the successor. Until Pius died Marcus would go on to play a major role in government under his father-in-law. On March 7, 161, Marcus was crowned emperor and so began a reign characterized by war, disaster, and intellectual thought. There were three great external conflicts which marked his rule, and Marcus dealt with all of them efficiently. He dealt with a great plague that swept the whole empire, won a victory for the empire in 163 against the Parthians when they had invaded Armenia, and he successfully pushed barbarians off Roman soil in the Marcomannic Wars. Due to the extensive military campaigning being forced upon the empire, internal probl...

Microsoft is acquiring LinkedIn! What do you think it means for you

Microsoft is acquiring LinkedIn! What do you think it means for you Today Microsoft and LinkedIn announced that Microsoft will be acquiring LinkedIn for $26.2 billion. LinkedIn shares jumped 47% following the news, while Microsoft shares slipped slightly by 3.2%. This deal comes on the heels of a weak performance by LinkedIn in the first part of the year, from which the social media platform was already starting to recover. I am no business acquisition expert, but I do see that Microsoft might benefit from a wide social networking platform. LinkedIn’s millions of members will give Microsoft a huge audience into which they can tap for their cloud business. For LinkedIn, the acquisition seems to be a boon. LinkedIn’s CEO and other employees will stay in place and the company will retain their autonomy, at least for now. I’d like to open up a discussion here. What do you think about this deal? What are the pros and cons for Microsoft? For LinkedIn? What do you think this new structure will mean for you as a LinkedIn user? What are your fears about having Microsoft as LinkedIn’s new owner? What might the future look like with Microsoft behind the curtain? Please share your thoughts and ideas in the comment area below!

Rhetoical analysis Essay Example | Topics and Well Written Essays - 500 words

Rhetoical analysis - Essay Example The author uses rhetorical techniques of logos, facts, and analogy, to effectively convince the readers, and make them aware of the limitations of the embryonic stem cells in human use. The author uses analogy as a strategy of making the readers relate to the issue she is addressing. In this case, Swenson has referred to The Emperor’s New Clothes, a fairy tale by Hans Christian Andersen, which she knows is quite popular among the audience. This is about an emperor, who considered that his clothes were the best, compared to those of other people. He therefore, goes in public to display his new clothing, yet this was an imaginary instance in his mind. In reality, he had nothing on, and a child notices this and acknowledges it. Swenson uses this scenario to link with the case of the scientists working on the embryonic stem cell. He wants to make his audience to understand that, the whole embryonic stem cell project by scientists is in vain, imaginary, and likened to a fairy tale, just like the emperor’s imaginary valuable clothes. By using analogy, he compares the scientific project and the emperor’s incidence, as having similar outcomes, which is false hope. This ensures that this comparison remains memorable among the audience, thus making it easy for them to relate with (Swenson WEB). Secondly, the author uses evidence or support, to back her argument in the issue. This helps to make the audience consider the argument as having a solid ground. Swenson uses different forms of evidence to support her argument. For instance, she directs the audience to a website that will provide them with more information about the success of adult stem cells and cord blood treatments in treatment of many types of conditions. This supports her argument that only adult stem cell and cord blood treatment are successful in curing various conditions, and not the embryonic stem cell. She also revisits other incidences where embryonic stem cells failed to

Drug abuse Essay Example | Topics and Well Written Essays - 1500 words

Drug abuse - Essay Example Drugs do come in various forms such as pills, powder or in crystals. Individuals who abuse these drugs do it in several ways and it does depend on the nature of the drug. A victim can consume the drug by swallowing if in pill form, snorted if it is in the form of powder as well as injection buy use of a needle or a syringe. Furthermore, those drugs that are in crystal form can be smoked or in haled by the victims. Using of drugs such as stimulants do aid in boosting an individuals moods, alertness, self esteem as well as energy with increased heart beats. However, I will not recommend its use since as they increased an individual’s rate of heart beats it leads to the blood pressure being elevated, which may cause long term sickness on increased blood pressure. As a result of the negative effects in our bodies in spite of the short term positive effect, considering the long term as the way then it is absurd to the victim. Such problems do lead to early deaths and the society is bound to loose most of it productive individuals. On the other hand stimulants are used to suppress appetite for a short period for individuals who are obese. Drugs such as Amphetamines is a stimulant that are mostly prescribed by doctors but if abused they affect the brain. The body and the brain can be affected by Dexedrine and Ritalin. These drugs have a chemical structure which is similar to the neurotransmitters referred to as monoamines including nor epinephrine and dopamine. Stimulants do increase chemical amounts in the brain as a result of this pressure of blood is increased as well as the rate at which the heart is beating. There is constricts blood vessels, the level of glucose in blood is increased as the path of the respiratory system is opened.... As a result of this, there is constricts blood vessels, the level of glucose in blood is increased as the path of the respiratory system is opened. In addition, it causes increase in dopamine which is related to the sense of euphoria that can be used with Nicotine which are stimulants as well that may lead to the storage of neurotransmitter dopamine in the victims brain. As a result of the dopamine concentration creates a stimulating feeling of euphoria that the victim experiences (Gitlin, 197-199). It is dangerous to use the stimulant sometimes. In spite of their use not leading to dependency which is physical and facing withdrawal risks. They are very addictive leading to the victim to use the stimulant compulsively. As a result of use which is continuous cause the individual not only affecting their bodies with the drug but also they never think of development since the little they earn is spend on drugs leading to a vicious circle in the society. Furthermore, when high doses are taken by an individual over a short time can lead to one feeling hostile. In addition, when high doses are taken body an individual it leads to high temperature for a body which is dangerous as well as heart beats which are irregular. It also leads to cardiovascular failure or what is referred to as lethal seizures. Most stimulants are very addictive such as cocaine, amphetamines as well as methamphetamine. It is tough for an individual to even try to use the stimulants after trying them because the victim will not be able to predict the extent of at which they will be under the influence. Depressants are drugs that are also abuse by human being across the globe. The central nervous system is usually affected by the depressant

Contemporary project Essay Example | Topics and Well Written Essays - 750 words

Contemporary project - Essay Example In developed countries, very rare cases of counterfeit medicines are observed because people are well informed and the online markets help the customers to differentiate the real and fake drugs for the patients. The problem of counterfeit medicines is not difficult to tackle. Implementation of strict rules and regulations, strong role of the institutions, working courts against these companies and the well-structured liability laws are helpful to demolish these kinds of drugs from the markets. For example, two organizations are actively working against fake pharmaceutical companies and for community health in Uganda. A big NGO â€Å"BRAC† is working in Bangladesh and in African Countries for selling genuine medicines and for health projects. In addition, â€Å"Living Good† origination is also working on the same projects in Kenya, Uganda and in the neighboring countries. The organizations against counterfeit medicines decrease the selling rate of these companies by providing awareness and genuine pharmaceutical products to the patients. The role of community health programs is very useful in decreasing the rate of unemployment in several countries, e.g. about one hundred thousand workers are engaged to the BRAC, which is a nongovernmental organization. In some areas of the world, cell phone technology is also playing the role for authentic medicines by the facility of verification codes for genuine products. Doctor Ashifi Gogo introduced the latest system of medicine authentication code through cell phones in those areas, where the customers do not trust in the shops of medicine markets. For example, a unique code number is present in every box of the Sproxil brand to identify it’s originality before using it. The customer scratches the card to find the code number and checks it through the cell phone authentication method to know the originality of the product. The revenues of Sproxil were great in 2010 after implementing the

E-commerce Research Paper Example | Topics and Well Written Essays - 250 words

E-commerce - Research Paper Example In Consumer-to-Business commerce, consumers publicize products or services and suppliers provide services to them (Magal, 2012). Finally, Consumer-to-Consumer commerce allows an individual to sell services or goods to other individuals over the internet. Levels of the internet economy comprise of internet infrastructure layer, application infrastructure layer, intermediary marker layer, as well as internet commerce layer, (Kamis, 2011). The internet infrastructure layer comprises of companies that offer services for creating an IP based network and a prerequisite for E-commerce. The internet application layer builds upon the internet infrastructure layer and makes technology viable to carry out business proceedings online. Internet intermediary layer increases the efficiency of E-markets through facilitating the interaction of sellers and buyers online (Magal, 2012). Finally, the internet commerce level includes the sales of goods over the internet through websites such as E-bay or Amazon among others. Also, internet economy has created various businesses such as website developers and Server manufactures in order to run businesses online (Kamis, 2011). Unlike the brick and mortar stores that require a wide variety of staff, e-commerce businesses do not need a bid staff (Kamis, 2011). Hence, the cost of running an e-commerce business is minimal. Also, brick and store businesses have to run only in a certain location, unlike e-commerce businesses. E-commerce businesses do not have to locate a location in order to run their business. They just need to have a website and everything follows. Even though, setting up a website requires funds, setting up a brick and mortar store requires more funds than an e-commerce

Hardware and Software Standardisation Essay Example | Topics and Well Written Essays - 750 words

Hardware and Software Standardisation - Essay Example From a recent survey done by Symantec involving 500 global companies, it was observed that nearly 50% of those companies "still struggle to manage complex infrastructure built on different hardware and software from different vendors". (Courtney) Upgrading and troubleshooting can be much easier with a standardised set of hardware. Configuring and installing patch upgrades to software also becomes simpler, easing the burden on network administrators. In a heterogeneous environment (i.e. one with many different hardware and software platforms) different expertise will be required for configuration and administration, thus increasing the complexity of administration. Cost reductions are possible due to bulk purchasing. Hardware can be purchased at discounts when buying in multiple units. Software licensing costs can be reduced by applying for volume licensing. Instead of getting per-seat licenses, companies can negotiate for flat licensing schemes which do not depend on the number of seats. (Schweitzer) End user training becomes much simpler with a standard set of software. The support staff finds it easy to troubleshoot queries from end users resulting in minimum disruption for work. Moving within divisions and branches will be without the pain of learning a new set of applications every time an employee changes location. Quick troubleshooting turnar... Installation of licensed software eliminates most problems caused by defective pirated software, lack of documentation and technical support. (Why a License Matters). These benefits indirectly increase the stability of the network. However, standardization is not without its drawbacks. Single vendor lock-in, vulnerability to buyouts of vendors and inability to support varied needs and platforms of certain staff such as designing and publishing staffs are the possible drawbacks. (Schweitzer) The last drawback of not being able to support varied requirements of end users can be reduced to a certain extent by having multiple load images. A load image (or a boot image) is a type of disk file which typically "includes the operating system, utilities and diagnostics, as well as boot and data recovery information" (Boot image). Different boot images can be bundled together with specific application requirements of different user groups. As such, maintaining multiple load images as apposed to a single image can be advantageous. (III) Licensing As noted earlier, software standardisation helps companies to manage their software licensing. The benefits are two fold; cost reductions and ease of administration and liaison. As a result, organisations can fulfill their ethical obligations by abstaining from software piracy and can also guard against severe penalties enforced by stringent piracy laws. Abiding to software piracy laws and proper licensing of all software applications helps a company to become a member of the Federation Against Software Theft (FAST), a professional body formed to combat software piracy. FAST is very strict about its members adhering to the code of conduct put forward by them. Members get a range of benefits including education,

E-commerce Research Paper Example | Topics and Well Written Essays - 250 words

E-commerce - Research Paper Example In Consumer-to-Business commerce, consumers publicize products or services and suppliers provide services to them (Magal, 2012). Finally, Consumer-to-Consumer commerce allows an individual to sell services or goods to other individuals over the internet. Levels of the internet economy comprise of internet infrastructure layer, application infrastructure layer, intermediary marker layer, as well as internet commerce layer, (Kamis, 2011). The internet infrastructure layer comprises of companies that offer services for creating an IP based network and a prerequisite for E-commerce. The internet application layer builds upon the internet infrastructure layer and makes technology viable to carry out business proceedings online. Internet intermediary layer increases the efficiency of E-markets through facilitating the interaction of sellers and buyers online (Magal, 2012). Finally, the internet commerce level includes the sales of goods over the internet through websites such as E-bay or Amazon among others. Also, internet economy has created various businesses such as website developers and Server manufactures in order to run businesses online (Kamis, 2011). Unlike the brick and mortar stores that require a wide variety of staff, e-commerce businesses do not need a bid staff (Kamis, 2011). Hence, the cost of running an e-commerce business is minimal. Also, brick and store businesses have to run only in a certain location, unlike e-commerce businesses. E-commerce businesses do not have to locate a location in order to run their business. They just need to have a website and everything follows. Even though, setting up a website requires funds, setting up a brick and mortar store requires more funds than an e-commerce

Financial Research Essay Example | Topics and Well Written Essays - 3000 words

Financial Research - Essay Example Charitable fundraising is becoming more difficult and competitive. At the same time, society's need for charitable services is growing. In such a challenging environment, how can charities keep up with ever-changing legal requirements -- and still have time to raise money and carry out their charitable missions A new series of Law and Tax Guides for Charities helps show the way. The first title in the series, The Charity's Guide to Charitable Contributions, is a practical, plain-English guide to what charities need to know about the federal income tax deduction for charitable contributions. It's an essential tool for every charity. Veteran tax lawyer Pamela McAllister guides readers through the maze of federal tax laws with topics ranging from membership premiums to special event, auctions to thrift shops. Readers discover clear, step-by-step instructions for determining how much of a contribution is deductible and what to tell their donors in a wide range of everyday situations, plus valuable practical advice on maintaining positive donor relations." This article by Pamela McAllister shows the charitable ... amela McAllister shows the charitable organizations like Q note how to follow the technical requirements of the donation law by giving them important checklists, guidelines, and sample forms that surely will help charities be professional and knowledgeable, assist their donors, and avoid tax penalties it also has countless real-word examples. So this financial research on charities is shows us that our Q note school will thrive because the United Kingdom government encourages companies to give to charitable institutions like Q note. In return the donating companies will report the donations as deductions from the total gross income. This donation will then lower the total amount of business income that the company will use as basis for computing the amount of taxes the company will pay the United Kingdom government. If the donations are bigger, then the gross income deduction will also be bigger. But the United Kingdom tax law also states that there is a limit to the amount of donations that a company will give to charitable institutions like Q note. Although, this will lessen the charitable contribution amount that each charitable organization will receive from one company, the charitable organizations can spend more time looking for other companies that will be philanthropic enough to give excess funds to the Q note Sch ool. Therefore the charitable organizations and also the donor company or companies.benefits from this taxation law pertaining to charitable contributions. SOUND ENGINEERING. Since there is a big market for songs and recordings of meetings, conferences and the like, the student graduates will have a bright future in the chosen field of work as compared to the alternative of joining the inner city street gangs and live a dangerous life of

Phstat Essay Example for Free

Phstat Essay For Excel 2000 through Excel 2003, Microsoft Office macro security level set to Medium (see Topic 3a â€Å"Configuring Excel 2000-2003 Security for PHStat2†). For Excel 2007, Trust Center Macro Settings set to Disable all macros with notification (recommended) or Enable all macros. See section 3a or 3b for more details. (There are no security settings in Excel 97 or the original, unpatched version of Excel 2000. ) Internet access (for downloading updates to Microsoft Excel, from www. microsoft. com, and PHStat2, from www. prenhall. com/phstat, as they become available), optional but recommended. Requirements for running the PHStat2 setup program: CD or DVD drive. Approximately 10 MB hard disk free space while running the setup program and 3 MB hard disk space after program setup. On some older systems, the Windows system files that may get replaced or added during the setup process will require up to 6 MB additional hard disk space. Windows user account with administrator or software-installing privileges (does not apply to Windows 98Se or ME). Student or faculty accounts used to login onto networked computers in academic settings typically do not have this privilege. F Test for Differences in Two Variances: Two-tailed test formula to determine whether to reject null hypothesis corrected. Z Test for Differences in Two Means: Upper-tail test formula to determine whether to reject null hypothesis corrected. Minor reformatting in selected worksheet and dialog box labels. Enhanced statistical procedures in version 2. 5: Chi-Square Test includes Marascuilo Procedure output option. Histogram Polygons Frequency distributions include percentage and cumulative percentage columns. Kruskal-Wallis Rank Test Worksheet redesigned to accommodate larger number of groups.

The Principles Of Liberal Idealism And Realism

The Principles Of Liberal Idealism And Realism For the purpose of this essay, my discussions will be narrowed down to the theory of Realism and would reflect on my knowledge of the topic before the seminar, key issued raised, what i learnt during the seminar and how it impacted on my understanding, i would also discuss what i did thereafter with my knowledge of the topic in terms of further research. I had just the basic knowledge about the concept of Realism before attending the aforementioned seminar which is that power is of primary importance to the realist. Also, in international relations, states are primarily motivated to obtain power and security because of anarchy on the world stage. The 1963 version of the movie Lord of the flies which we watched in a previous class also went a long way to aid my understanding of the themes of power and security in the realist school of thought. In the movie Lord of the flies, elements of realism were highlighted, there was a high regard for the values of national security and state survival which was eminent in the character of jack who formed his own gang of hunters and claimed to provide security from the beast and food for all those who followed his leadership. Also, the conviction that international relations are conflictual and that these conflicts are ultimately resolved by war. This can be linked to the character of Jack who had constant disagreements with Ralph of which he was always ready to go to war. I learnt from the movie that laws and rules are necessary to keep the darker side of human nature in check. When all elements of civilization disappeared from the island, the boys revert to a more primitive part of their nature; savages and anarchy replaced democracy. During the course of the seminar, ten assumptions of the principles of realism were discussed based on Kegley (1995) who asserted that people are sinful and wicked by nature and the likelihood of eliminating the instinct for power is rather utopian. Key issues were raised and discussed from different perspectives, but something of particular interest to me was the way power was viewed by some of my peers as not just the ability to dominate others or as a state having international influence or military strength on the world stage and not even in financial terms. Power was viewed in ideas as well; an ideology is even more powerful than money or any other material thing. This is interesting because the realist has this hierarchy of power capabilities and military strength is its most obvious way of enforcing power, the realist would relegate ideas to low politics. This point was challenged during the discussion by a fellow student who stated that the realist belief of power superseding an ideology had changed after the Second World War and that ideology had been placed on a much higher level than power. But that was the same thing that was said in the height of the cold war, the fight was a clash of an ideology and this clash was combated through guns, tanks and bombs. A good question raised was that are the guns, tanks and bombs a means to an end or are they a means in itself? That is to say are these weapons complementing an ideology? Or will ideas be smashed by guns, tanks and bombs. Personally i think on the long run, an ideology will definitely survive any form of weapon because it is the way of life of a people but if there is an uprising, weapons can be used to subdue but not necessarily causing deaths or more chaos. However, this was not the case in China during the Tiananmen Square Massacre of June 1989, where students and intellectuals led series of demonstrations in and near Tiananmen Square in Beijing beginning on 14 April, 1989. For more than six wee ks, millions of students gathered at Tiananmen Square to protest against the governments authoritarianism and called for economic change and democratic reform. On the night of June 4 1989, the Peoples Liberation Armys (PLA) tanks rolled into the centre of Beijing and killed hundreds of students, intellectuals, supporters and bystanders (Shirk, 2007). Another interesting issue raised was one very good argument in the heart of the cold war which is that would Washington sacrifice New York in order to save London? Meaning that if there was a nuclear attack, would Washington realise that our duty is to save our ally before we save ourselves. In answering this question, a state thinks of its self and its benefits first, it has to be calculating, Washington will never sacrifice New York to save London or any other ally. Also when it comes to power, a state has its interest at heart; looking at the China, United States, Taiwan relationship, America stood in there as an intermediary force also putting into consideration what its losses would be if it takes any rash decisions, which shows that a state considers its benefits first and is always calculating. The US cannot pick fights with China despite its constant human rights abuses because China is the big boy on the playground. Another issue discussed was that of national interest, the realist defines national interest as the acquisition of power (Kegley, 1995).We live in this atmosphere of national interest. It was in the US national interest to invade Iraq and go into Afghanistan; i presume it was in the national interest to get out of Iraq. A state needs to acquire power as much as possible if not, another state would and this then becomes a threat. According to Machiavelli, the fundamental responsibility of states people is to advance and defend the national interest. For Machiavelli, if the state is not strong, it will be a standing invitation for others to prey upon it (Donnelly, 2000). At the end of the seminar, we agreed that power cannot be eradicated instead; means and mechanisms to restrict and control it should be in place. The seminar impacted on my understanding of the concepts and principles of realism to a large extent especially the discussions on ideology of which i concluded that everyone is free to have an ideology, something they believe in. But the question remains: what do you do with your ideology? Is it used in a positive or negative way? Leaders since the Roman Empire have used ideology to instil amongst the masses a common consciousness, to help safeguard or teardown political communities and to equally conquer or repel alternative ideologies. An ideology can also be used to commit terrorism all over the world for example, Islamic extremists or radicals and 9/11. Hybel (2009) argues that world actors for centuries have aspired to propagate a structure of meaning through the world arena that reflected their own system of beliefs, ideas and values which would effectively protect and promote their material interest, believing their system to be superior to all others and such they felt moral ly obliged to spread it. Hybel states that radical Islamism is driven by the same set of goals. When these plethoras of ideas conflict or compete, war becomes almost inevitable. After the seminar, i carried out more research to aid the knowledge gained, i applied the concept of the realist quest for power to real life situation in international relations and theoretical approaches matched with applied analyses on events. Great powers all over the world are constantly competing for influence, international competition between the United States, china, Russia, Europe, Iran, India and Japan raises threats of regional conflicts. I was able to understand why the United State was an ambitious superpower. Kagan (2008) argues that Americas technical advances in weaponry far outstripped the rest of the world and placed the US in a special category of military superpower. As a matter of global strategy, they have preferred a preponderance of power to a balance of power with other nations, insisting on preserving and if possible extending regional predominance in the Middle east, East Asia, The Western Hemisphere: until recently Europe and Central Asia. According to Ch omsky (2003), The United States has been pursuing a grand imperial strategy aimed at staking out the globe. They are willing to dominate (as in the Cuban missiles Crisis) no matter how high the stakes. The Bush administration in September 2002 announced its National Security strategy which declared the right to resort to force to eliminate any perceived challenge to US global hegemony, which is to be permanent. China is another (emerging) superpower and a force to be reckoned with on the world stage. Sixty years ago, China was torn by domestic conflicts, invaded, vulnerable, isolated and poor. Today, it is an economic giant with its economy racing to become the largest in the world and its military power growing steadily. No other nation has moved faster from weakness to strength (Kagan, 2008). In conclusion, the seminar opened my understanding to a plethora of ideas and concepts i hitherto had little knowledge of and was able to make sense of the link between the theoretical approaches of international relations and real life situations present in the world today as well as to professionally analyse international events.

The Aspects of Interview and Interrogation Essay -- Interviewing Inter

The Aspects of Interview and Interrogation   Ã‚  Ã‚  Ã‚  Ã‚  There are many aspects that make up a successful interview or interrogation. An investigator does not become a skilled interviewer or interrogator over night. Training and experience are vital to becoming skilled at interviewing and interrogation. Experience is the best teacher, conducting interviews and interrogations is the only way to become more skilled. In this paper I will explain all the aspects that make up a successful interview. I will also explain the difference between an interview and an interrogation.   Ã‚  Ã‚  Ã‚  Ã‚  The goal of almost any interview is to collect testimonial evidence. Successful interviews just don’t happen. There are many aspects and steps that lead the way to a successful interview. Planning before conducting an interview is the first step, but before planning all interviewers must understand the basic needs of all interviewees. All humans share the same needs. An investigator must understand these basic human needs if they wish to become a successful interviewer. The basic human needs that all humans share are, control, belonging, and intimacy. Control is considered the need for security; everyone wants to be able to control their environment and what is happening around them. Belonging is the need for social recognition and approval. Intimacy is the need for love and affection, everyone wants to be loved or feel important to other people. These human needs must be incorporated in every interview and interrogation. Incorporating these needs is an imp ortant first step or first aspect to be considered by an investigator. Building up these human needs builds up the self-image and esteem on the interviewee. It is essential to build and maintain self worth of the interviewee, no one likes to feel humiliated or excluded. If these needs are understood and met the chances of having a successful interview are much greater. Having a positive attitude about everything you do is important. The same thing can be said for interviewing. Having a positive attitude going into an interview will have a positive effect on the outcome of the interview. A positive attitude is reflected to the interviewee and makes them more comfortable. No one wants to talk to someone who is negative. A positive attitude can impact the interview more that any other factor. Understanding human needs and the importance... ...th those programs. During the interview question selecting is important. Open ended questions are good at establishing rapport and give the subject a chance to explain things in general. Closed ended questions are great at getting specific answers and details. When concluding an interview the investigator should have the subject restate everything that happened and make sure that nothing has been left out. At anytime in an interview or interrogation recognizing signs that a subject is getting closer to admitting something should be capitalized on, if not that information may never be obtained from the subject. Interrogations are slightly different from interviews but should be handled in a similar way. Showing the subject respect and treating them like a human bean is just as important in interrogations as it is in interview. Interview and interrogating is an art. It takes practice and work, but with the right techniques and experience and a positive attitude anyone can become su ccessful at it. Bibliography Homes Warren D. Criminal Interrogation. Springfield: Charles C Tomas, 2002 Yeschke Cahrles L. The Art of Investigative Interviewing. Burlington: Elsever Science, 2003

Neil Postman: Amusing Ourselves to Death

Neil Postman was a special type of a man and considered that he was not an expert on anything, and yet he was ready to express his opinion on every subject under the sun. The person's mind was continuously working at jokes, headlines and different ideas. This infected an individual when he met Mr. Postman and that could be responded to only with humor, and even that was likely to bring out more ideas. There were a lot of people who knew him – in excess of a hundred thousand or so – had first met his humor. This was also reflected in the books that he wrote. Each of these is also a source of propaganda for his views and written like an essay. The first was â€Å"The Disappearance of Childhood† in 1982, and this was on the infantile nature of American culture. The next book was in 1985 and a satire on entertainment and was named â€Å"Amusing Ourselves to Death†. The last was in 1993 called â€Å"technopoly† and this criticized the fall of culture to technology. He had an excellent intellectual pose along with poise in public meetings and all this rode on the back of his capacity for humor. He always felt that he was the civilized man in a barbaric setting. This setting gradually changed into television and was concerned with the dots, and pursued him all his life. Now let us look at what is this television and how it connects with people. In the United States it first started transmission in New York and the British play, â€Å"The Man with the Flower in His Mouth† was broadcast there in July 1930. Thus one can say that television started off in the heart of United States and the television station was located in South Eastern New York at the mouth of the Hudson River. The station began broadcasting seven days a week on July 21, 1931. This was a television channel or station that broadcast on the terrestrial mode as that was the only mode available then. The bandwidth was then highly confined and this led to a high control by the government. Yet, from the beginning television has been highly used for advertising. Organizing the TV programs that are to be broadcast can be worked out either as a direct production by the manufacturers and then selling to the station that intends to buy it. Sometimes the production itself is paid for by the TV station that will show it. (Television) In other cases the station issues a license to the producers to produce the show for the channel. The show is sometimes carried on in other centers after the show is over on the main channel. In TV terminology this is called secondary programming usage. The secondary shows may be in the original country where the show was produced or in other countries from where the channels are interested in the show. The shows may be controlled by the original producer or not depending on the agreement. Sometimes a group of TV stations run some common programs in their own interest, or through an individual. This is called syndication and the show may be sold by the producers themselves or their agents. Yet with all this it has been seen that doctors recommend that children should only see TV for an hour or two at the maximum in the day. Excess of TV viewing is known to cause various diseases like ADD, excessive weight and heart problems. These may lead to diabetes or excess aggression. Thus it is clear that viewing of Television is not recommended in a high dosage for anybody, and the problem in our country is made worse by the situation of having a number of stations at every town or city due to the possibility of multiple channels being available now. These channels can also be seen on the set through a cable and the customer only has to pay a monthly fee. This is the problem that was envisaged by Postman quite a few years ago, and possibly he foresaw the worsening of the situation due to the advent of cable TV. The problem was also made clear by the decline of the family in the country and as a result the children are being left with only one parent. Most of the time, the single parent is working and is not able to attend to the child when the child comes back from school. These let the child free with the television and see any program of their choice. (Television) Neil Postman is an authority on children and has written many books about different subjects. These are mostly concentrated on education, as he was a teacher himself. He has written on the crisis in the schools, the effect of Television on our public and political life and the nature of modern childhood and education. He has taken the position of conscientiously objecting to whatever he saw being harmful to the society. In certain cases he has pointed out institutionalized mistakes or organizational stupidity and asked for their solution. Throughout the West, there has been the concept of three stages in life – infancy, childhood and adulthood. This had gone undisturbed for 350 years, but is now being questioned by a new element in the communicational facilities – television. This is seriously disturbing as the contents of life that would be normally faced by adults are now being made open to the children through this new medium. The children do not have to go through the portals of adulthood for reaching this information. Earlier this was being protected by the adults through certain secrets that are known to adults, but not revealed to children till they reached the appropriate age. These secrets are the social, political and sexual secrets that an adult must know. At the same time Television reveals all these secrets at once, and this makes it difficult to control the socialization of the young among themselves. This is making the young less discernible from adults. Stirring Up Trouble about Technology, Language, and Education) In the past there was a time when alcoholism was seen only among adults, and not at all among children. Today it is common to see child alcoholics. The same situation exists among children for drugs and it is quite common among children. The same situation exists for sex and sexual disease and this is seen from the total crime statistics. There are a number of figures that show the young being involved in crime today while this was not the situation even in 1959 as the figures for crime by people under the age of 18 shows. Thus it is clear that television is making the concept of childhood as being different from adulthood being different extremely difficult to sustain in North America, and childhood is disappearing from that region of the world. At the same time, there some parents who are well off and if they know what is happening to the child may still provide him or her with a childhood. This requires the parents to be very careful on the influences of the media on the child, among other factors. The problem is that not many parents can meet those conditions, and the influence of television among media is still rising. As mentioned earlier, there are many single parent houses in America and their difficulties have already been discussed. Even when there are two parents, both of them are working at the same time and that stops them from being able to give enough time to the children for socializing. This transfers the socializing exercise to the television set, and many of them are unable to control the channels that the children see or what films they see, or even know what records they have. These activities require the parents to have a lot of time for the child, and advise the child. Yet not many parents find the time for that. Thus for the children to have a childhood, the parents must spend a lot of time with the child. On the other hand many parents are too busy and there children get the required education from the advertising of NBC, CBS, Steven Spielberg, Coca-Cola and Proctor and Gamble. In certain countries television is being controlled – Denmark. They have now limited the extent of commercials that an advertiser supported station can have. These stations are not permitted to have advertisements on cigarettes, liquor, beer, banks, medicine, religious organizations, political organizations, or even advertisements aimed at children. Also, in Denmark, the television operates for the full 24 hours in a day. But, it is not possible for this to happen in the United States as the Americans would feel it is very restrictive, apart from the ideology of the present day administration. The present day administration may even be called the extreme type of free market supporters. This has not started today and even Ronald Reagan was not conservative, and he was probably as oriented to the free market as is the present President Bush. They are all willing to get as much out of technology as possible in terms of gains of dollars. Thus there is no chance of any restriction being put on the hours of operation of the Television through any social policy. This attitude goes on in Americans well beyond the limits of television and is being applied by them even in the case of computer technology. The issue is not of one particular technology, but the general question of using technology for financial gain to extreme limits, or no limits. (Stirring Up Trouble about Technology, Language, and Education) It can be said that in the exploitation of technology, there are no limits in America and they generally do not have any concerns about the psychological and social effects. They are just interested in knowing what the new technology can do. They are not concerned about the effects of the new technology in changing the social or cultural behaviors of the citizens. This is reflected in Sesame Street which makes the children get more attached to television than school. The concerned program is well prepared and makes the maximum possible use of a visual image based medium. When the makers of the program say that the program will make the children like school it is only right in the sense that the children will like school if it is a show like Sesame Street. The show is probably helping the children learn the elements that are taught in school like the letters and the numbers, yet at the same time, it is also giving the children some built in impressions about school. This is teaching the children that school must be entertaining, and that images have to form the basic of learning. It also gives the children that feeling that learning is immediately rewarded by getting of rewards in some form or the other. The impressions which are built into the children turn out to be more important than the learning that they get, and that is the problem. The children learn the numbers and letters in other forms also, and that also happens within the expected time, but the normal learning process does not build in these difficulties. It is often said that these methods of education make the children more intelligent, but that is a moot question to answer as the differences in intelligence are hard to define and their benefits are also hard to judge. The question of intelligence is easy to be used, as nobody probably understands what we are trying to say, but it is much easier to understand when we say that a person is stupid. It is possible that the technology available in the computer will help the technology of printing to a large extent, and that would be a service. It also increases the thinking by the children as to program a computer the child has to think quite a lot. Yet the total effect that this would cause is rather difficult to guess. (Stirring Up Trouble about Technology, Language, and Education) Technological development has had a very big impact and much more so when the development has been on the matters of information and communication. They have great impacts in terms of socialization, ways of thinking and methods of learning. A lot of these changes have taken place in the latter part of the 20th century and this brings up the question of defining the new Child of the Information Age. Some people may be defining all the children of today as Children of the Information Generation with television, computer games and video games. This had also been the thinking of Neil Postman, and he believed that this made the child cross puberty physically but never reach maturity. Thus they loose their childhood but are then are lost to mankind. The phrase â€Å"technology development† normally refers to the development of tools and these are being developed from the time that men have started on the path to development. (Children of the Information Age: A Reversal of Roles) Until the seventeenth century, tools of a more primitive kind were being used by all civilizations. Not that all countries were using the same tools and some had only spears and cooking utensils available to them. On the other side, others had water mills, coal and horse power. At the same time, these tools were not intended to change the civilization which had brought them into existence, and they were not intended to attack. Thus the tools did not stop people from believing in their versions of god, politics, and methods of education or their methods of social organization. (Kaplan, 34) Some cultures and religions believe that television is intruding into their religion and the use of television is banned by some sections of believers in Islam in some parts of the world. In the world of today, children and adults see the same movies thanks to television and highlighted by Postman. They all get into telephone romances; get informed about the same pop music and the same computer games. These come through both the television and the computer. This results in the adults never growing up and becoming more childish as time goes on. The children become more mature as they are exposed to all matters of adulthood, or at least seem so. This adulthood is only superficial and not emotional, as the amount of information to be passed on to the child should be passed on in a controlled manner by the concerned adult, as otherwise, the concept of being a child will end. This gradually stops the clear line of demarcation between adults and children, and the sense of independence and responsibility also becomes unclear. This is highlighted by Postman who describes the present day children as living between illusion and realty. This has also made the adults loose most of their authority, and it is a world without borders. (Children of the Information Age: A Reversal of Roles) In truth these makes them totally dependent for all the time, and never grow up into adults. Yet the children of the present day differ a lot from the children of earlier years and they consist of a larger section of the people who come to the net regularly. This is quite understandable as the net is a part of their life which has never been the case with their parents. In studies it has been seen that as much as 73% of the American population between the ages of 12-17 use the Internet regularly and the study was in June 2001. These children also certainly have a care in the world for the world that they live in. One of their main contributions is through the creation of web sites for helping others. Jason Fernandez from Mumbai had built a site which supported children with learning disabilities along with their parents and teachers. This is a site for common good. The new facility of Internet has made it possible for everybody to publish his or her work. This is irrespective of age, gender, or education. The control is not with groups of people that existed in earlier generations where the work could only go out in the printed format. This change will also bring in other changes in the methods of learning, working and social structure. (Children of the Information Age: A Reversal of Roles) Postman had been concerned that the importance of all items was being reduced by television – be it politics, religion, news, athletic education or commerce. This was how we were amusing ourselves to death. It also showed that image was viewed as more important than content, and television was the master of images. (Neil Postman's amusing ourselves to Death) If Postman were to now concentrate on the newer developments he would write on the Internet. To be negative, the Internet contains a lot of false information, and this would hurt the beliefs of a normal human being. But this is also something that we learn while growing up into adults from childhood, and is not necessarily negative. (Final Project Paper: Amusing Ourselves to Death by Neil Postman) To conclude, one can thus say that while television makes the audience less responsible and childish, the Internet makes the audience more apparently mature. It is up to the audience to carry the work further, and not live for their own life, abandoning the responsibility of the children that they created.

Unit Labor Costs Matter Much More Than Actual Levels of Pay

Nga Discuss the view that unit labour costs matter much more than actual levels of pay. Unit  labour  costs is the  cost  of  labour  per  unit  of. It is determined by the growth of wages and the rate of growth of  labour  productivity. Labour costs include the complete range of costs employers incur when they employ workers. They include not only wages but also the cost of recruiting and training workers, national insurance contributions, redundancy payments and benefits in kind. Wages do, however, constitute over 80% of total labour cost.So they, together with productivity, are the two key influences on unit labour costs. If productivity increases at a faster rate than the wages paid, unit labour costs are likely to fall. During the recession, the UK has seen falls in real wage growth. If real wages are lower, firms may   be more willing to employ labour rather than capital. In other words low wage growth means labour is relatively more attractive than usual. Therefore with lower labour costs, firms are willing to employ more workers and labour intensive production methods.If a country’s firms have higher unit labour costs than firms in rival countries, this may make their products less price competitive. The country will be unlikely to benefit from increased exports, as a result of a depreciating exchange rate. The increasing unit labour costs have caused firms to demand workers from abroad, who are willing to work for lower wages, to decrease the cost of production. But this has caused unemployment in the UK, and therefore a reduction in income. The result is AD shift to the left, which decreases the rate of economic growth.Rising unit labour costs have the potential to cause cost push inflation. This is caused by wage increases which exceed any improvement in productivity. There are those who feel that unit labour costs matter much more than actual levels of pay and this is because  ULC contains within it all total labour co sts divided by output. This includes wages, national insurance and redundancy payments. Wages are only a component of ULC  , which leads people to feel that it does not matter as much; it is only the amount paid to a worker for working a certain number of hours.Unit labour costs can be said to matter more because it  helps determine productivity. If total labour costs are at ? 5000 and output is 5000 units, then ULC would measure at ? 1. If however output increased to 10,000 units, then ULC would measure at 50p. This means that it now costs less per worker and also shows that workers are now more productive. On the other hand, if companies were becoming less productive, then  ULC can help governments decide whether to apply supply-side policies or not.An example of this would be education and training, if a worker gains more knowledge in the field of work, then they should be able to produce more units than they did before. What can be also be noted from the graph is that  t here is a reduction of inflation from A to B when increasing productivity. Therefore ULC are very important and matter more than wages because it helps determine productivity, inflation and helps with decisions on supply-side policies. ULC does have some flaws however in thatsupply-side policies are not entirely determined by ULC, it can also be used to lower inflation as shown in the above graph.While it is agreed that ULC is important, some would argue that wages are more so. Wages make up 80 per cent of ULC  and may suggest that wages determine ULC. If wages increased, then total labour costs would also increase. If total labour costs were at ? 20,000 and output was at 10,000, then ULC would measure at ? 2. If however total labour costs increased to ? 50,000 due to because of wages, and the level of output stayed the same, then ULC would measure at ? 5. This suggests a decrease in productivity as well as a relatively low level of international competitiveness.In countries where minimum wage doesn’t exist, wages may be considerably lower and the result from ULC would suggest high productivity but would not consider infringement of rights. To summarise, wages are more important than ULC because not only is it a significant proportion of ULC itself and can change the result independently , but it alsoallows people to see their independent income; wages are more important to consumers  whereas ULC is more important to firms.In most developed countries however, there exists a minimum wage so wage abuse is not common. Also, the figures used previously assume that output remains at a fixed level, in the case that it doesn’t shows more factors involved and thus weakens the actual levels of pay’s effect. Actual levels of pay are important, but more so to the individual than to the collective. ULC allows a broader scope of how the country is performing economically compared to others and is therefore more important.

Network Security Essay Example | Topics and Well Written Essays - 1250 words - 2

Network Security - Essay Example But with this ease of information access comes the issue of security. With the increase of information flow, there has been an increase in the number of attacks on information by hackers. Attacks such as Denial of Service (DoS) Attacks, Spoofs, Sniffing, etc. have increased with the increase in the availability of hacking tools which are free of cost. Valuable information is lost in the process. For example, if a customer buys a product of a particular organization through their web-site and a hacker presents himself as the organization and receives the money from the customer, valuable information such as the ID of the customer, his credit card numbers, his passwords are all stolen by the hacker. Therefore such information has to be transferred securely over the Internet. Encryption is the most common way of securing valuable information while transmitting over the Internet (Rahman, 2003). Networks are secured in a different manner. They are secured using tools called "Firewalls". W henever transactions or information between a customer and an organization are being carried out, a particular pattern is followed. Firewalls recognize and allow only these transactions or processes to be carried out and block out all the unrecognized patterns. By implementing Firewalls, most of the attacks from the hackers can be kept out. Securing a network just does not happen. There are many issues to be considered when making policies for network security. The three main issues back in the earlier days were Confidentiality, Integrity and Availability. Due to the advances in the technologies, these issues have been mostly resolved. But in the present day Networks, other issues have appeared. These issues will eventually result in the breaching of confidentiality, integrity and availability thereby defeating the cause of coming up with Network Security policies. We can ask the following questions to resolve the recent issues related to Network Security: Should Identity Manager be put back to the User Identity Control from the top down approach has traditionally been imposed by all Enterprises and Governments. But this has resulted in resilience from the users. Users have always found it difficult to cope up with the time constraints resulting from the above mentioned approach. This approach looks increasingly antiquated for the present day user needs. Microsoft's Kim Cameron once noted that: "A system that does not put users in control will - immediately or over time - be rejected" (Dean, 2006). This is true because users expect real fast response and do not like to waste their time in waiting for a response from the requested network or system. Identity Control being at the Server side is the key to ensuring trusted relationship for billions of business transactions all over the world. Identity Control being at the server side makes it possible for the replying Network to ensure that the keys constructed are secure. Since the control will be present with the server, no user will have chance of even attempting to break the key and steal the information being transferred. At the macro level, the advantages that accrue in the form of innumerable applications and services,

Decision Making Model Essay Example | Topics and Well Written Essays - 750 words

Decision Making Model - Essay Example The initial step in this model involves identifying the decision to be made since it is vital that one is fully aware and clearly comprehends the decision at hand. The second stage is knowing one's self or undergoing self-assessment. This means that a person should be familiar with his/her skills, interests, values and personal traits as these factors would have substantial effects in making the decision. (Roberts, n.d.) The third step begins with identifying options or exploring alternatives. A person should know the choices available that are in line with the abovementioned factors. The fourth step involves gathering information or researching about what may be the potential consequences of the decisions. This step may entail interviewing other people with regard to their experiences in making the same decisions. One may also read books or surf the internet during this decision-making point. It is important to remember that the more information gathered the easier it is to make the decision. (Roberts, n.d.) The next step entails evaluating the options by identifying the pros and cons of each alternative. This may be done by listing the values affected and needs satisfied by each option as well as the risks involved (Roberts, n.d.). Note that some pros and cons may carry more weight than others. In this regard, it may help to assign grades to these listings to gauge what truly matters to the decision-maker ("Make Decision", 2005). Given the information gathered and analyzed, the sixth step involves selecting one of the options. This process does not end in choosing but with the seventh step that entails the designing and implementing an action plan relative to the decision that has been made. The final stage requires taking the necessary steps to effect the decision. (Roberts, n.d.) I have recently utilized this model in my current job when I was faced with deciding on whether to transfer to another department that was in need of someone with my qualifications. With this, I have instantly identified the decision of whether to grab the opportunity to transfer to another department or stay in the same section. In making this decision, I have assessed my values, skills, interests and characteristics. I have recognized my nursing skills, the value I assign to health and money, and my being sociable that enables me to easily get along with my colleagues and superior. Following these steps, I have proceeded with researching about the job opening. After all, more information would empower me to choose the best option. As such, I interviewed some friends who are assigned to the said department. Based on their experience, being assigned to the section entails longer working hours coupled with late lunches during a number of weekdays when work load is quite heavy. They also cited that the head of the department is somewhat demanding. However, this also means relatively higher take-home pay due to the additional overtime work rendered. After these, I evaluated my options based on the information I have obtained and my personality, values and skills. I listed down the advantages and disadvantages of opting to transfer and staying. I also

Car belt design Assignment Example | Topics and Well Written Essays - 1000 words

Car belt design - Assignment Example PLA material is bio plastic material that is mostly sourced from the bio materials having sugars in the form of form of starch and cellulose. It is 100% bio degradable material. The fibres derived from the PLA material can easily replace the nylon in cases where nylon is used extensively. Moreover, PLA material can replace the poly vinyl can be used to manufacture surgical as well as common use polythene bags. It requires less temperature to be converted in any form. The common type of material available as biodegradable plastic is poly lactic acid (PLA). However, the material available for the use is made up of poly-L-lactide (PLLA) that appears after the polymerization of L, L-lactide and PLA. The crystallization percentage of the PLA is about 37%. It achieves glass transition state at about 60- 85 o C. It melts at about 178 o C and the average tensile modulus is about 2.7–16 GPa. In pure condition, PLA can resist a temperature of about 110 o C. However, as the purity is altered heat resistance as well as abrasion resistance can be enhanced. PLA has the similar mechanical properties as compared to that of Polyethylene terephthalate (PETE). PLA can be turned into fibres of required length and diameter with the help of similar process used for the other thermo plastic materials. The process is often named as melt spinning process that converts melted. The most advantageous feature of the PLA is the bio-degradability of the material. Once the belt attains its age in car or other vehicle, the feature of biodegradability is much important as it decomposes the material naturally and does not bother the environment (Niaounakis, 2013, 161). Blending other polymers into the PLA enhances its heat resistivity. Other bio plastics like poly-D-lactide can be mixed with the PLA or PLLA to enhance the heat resistivity. The mixing of the other compounds can be altered according to the application. If ratio of the poly-D-lactide and PLA become 1:1,

United Nations, focused on international law Essay

United Nations, focused on international law - Essay Example At the end of World War II, fifty-one countries committed to preserving peace through international cooperation and collective security established the UN on 24th October 1945. Today, nearly every nation in the world belongs to the UN and its membership totals 191 countries.Each member country has to obligate to all the requirements of the UN charter. This charter is an international treaty designed to protect future generations from the scourge and curse of war and written to affirm fundamental human rights. The purposes of the United Nations, as set forth in the Charter, are to maintain international peace and security; to develop friendly relations among nations; to cooperate in solving international economic, social, cultural and humanitarian problems and in promoting respect for human rights and fundamental freedoms; and to be a center for harmonizing the actions of nations in attaining these ends.The United Nations comprises of six main bodies. Five of them - the General Assemb ly, the Security Council, the Economic and Social Council, the Trusteeship Council and the Secretariat - are based at UN Headquarters in New York. The sixth, the International Court of Justice, is located at The Hague in the Netherlands.The General Assembly makes decisions on the key issues and world's most pressing problems, and is represented by each member nation with the account of one vote each. The Security Council carries out decisions pertaining to international peace and security. ... There are certain other UN offices and programmes that work to improvise the living conditions of the world and the people on the whole. Two such important offices to mention are United Nations Educational, Scientific and Cultural Organization (UNESCO) and United Nations International Children's Emergency Fund (UNICEF). The UNESCO was founded in November 1945 with the aim to build peace in the world through knowledge, social progress, exchange and mutual understanding among peoples. The UNICEF was created in December 1946 by the United Nations to provide food, clothing and health care to European children facing famine and disease in the aftermath of the Second World War. Their mandate is to advocate for the protection of children's rights, to help meet their basic needs and to expand their opportunities to reach their full potential. The UN provides the means to help resolve international conflicts and formulate policies on matters affecting all of us. In this process, all the Member States have a right to be heard and to cast a vote, irrespective of their size, wealth and economic positions, political views and social systems. UN and International Law As per its prime objective of maintaining peace and security throughout the world, and managing and resolving any conflicts arising out of international disputes, United Nations has undertaken the progressive codification and development of international law by forming a comprehensive body of international law. The over 500 conventions, treaties and standards resulting from this work have provided a framework for promoting international peace and security and economic and social development. They legally bind states that

Journal M5-M6 for art Essay Example | Topics and Well Written Essays - 1250 words

Journal M5-M6 for art - Essay Example This method is familiar to use from childhood (Getlein, 268). When modeling, the sculptor begins with a simple framework and adds material until the sculpture is finished. Carving basically, is a subtractive process whereby the sculpture starts with a mass of material larger than the planned sculpture and takes await the extra materials until the desired sculpture is attained. On the other hand, the author describes casting as a process of molding of some kind, whereby liquid or semiliquid material is poured and allowed to harden. Basically, this chapter describes each of these methods into detail and look at some of the materials they are used with (Getlein, 269). This chapter is very interesting and it brings out the theme of methods of sculpture. The chapter describes various methods of sculpture and their importance. The way the author describes the various methods is just splendid. He not only describes the methods but he accompanies every method with an example. This makes the chapter easier to understand and comprehend hence appreciating the work of art to greater lengths. Chapter 12 This chapter focuses on Arts of Ritual and Daily Life. In this chapter, the book describe the content that ‘art’ was derived from, objects made with great skill and inventiveness, rewards for contemplate and the ultimate meaning. The author argues that art was made to handled, touched, to be used in daily life or in ritual settings such as religious occasions. For these reasons, art possess a special human intimacy. Whenever we see art in the museum, it is good to recognize that they were once used by their owners who took them into their lives. The chapter starts by introducing various used media such as glass, wood, fiber, clay, ivory, lacquer and jade as described by the Western objects fashioned before the arise of the fine art. The chapter then discusses on how Western thinking about these arts has changed and been challenged in the 21st century since fine art was born. Various cultures are also revealed through art and the author explains this concept by the revealing the elements of exporting art through various cultures (Getlein, 271). The main theme of the chapter is the origin of fine art and the influence of Western culture to the development of fine art. According to the chapter, the modern concept of art took place during the 18th Century. During this period, the European philosophers separated paintings, architecture and sculpture from other kinds of skilled making and placed them in a new category called fine. My personal assessment after reading the chapter is that Western culture greatly was very vital and still influential in the development of current art. Chapter 13 Architecture is a very important aspect of art. More than any other arts, architectural arts demands structural stability. Every individual, there is a daily movement in and out of buildings, and some may take that for granted (Getlein, 280). Have you ever t hought about it? That maybe they might collapse on you? Well, all credit goes to architecture. This chapter focuses on structural systems in architecture in which a stable of a building is based. The chapter also describes various structural systems which are introduced in roughly chronological order in which they were developed. These structural systems include; load-bearing construction, Post-and-Lintel, Round Arch and Vault, Pointed Arch and Vault,

The Impact of ICT in the Local Community Essay Example for Free

The Impact of ICT in the Local Community Essay Redbridge The London borough of Redbridge is located in greater London. It has a good supply of technology and transport but all of this was possible because of ICT. Without ICT there would not have been an attraction of tourism and business. It now has a wider population than it did before and by day is improving. In this assignment I shall explain a variety of technologies and the uses they brought into the community. I will evaluate the effectiveness of the ICT in meeting the needs of the community. Oyster cards Oyster cards are electronic tickets used on Transport of London and national rail services. The card contains a unique code which the computer detects once you swipe it on an oyster card surface. Oyster cards are widely used in Redbridge. They bring in more tourists and travellers to Redbridge. The oyster card contains an electronic chip which is also used in Malaysia on their Touch n go cards. The advantages of the oyster card are, it is easier to use, can hold up to three ticket products at the same time, to prevent misuse the card must be swiped in the beginning of a journey and at the end of a journey. It also can store up to à ¯Ã‚ ¿Ã‚ ½ 90. The disadvantage of the oyster card is that it is only available in greater London and not in any other part of Great Britain. Also some oyester cards can be stolen and can be misused. Mobile phones A mobile phone is a portable electronic device for peer-to-peer telecommunications over long distances. Mobile phones are very widespread in Redbridge and have helped people telecommunicate in times of need. Whenever there is an emergency, people dont have to go to a phone booth to call someone because they can always reach into their pocket where they shall find a mobile phone. I can Mobile phones are found entertaining as well as useful because they have games, puzzles, video calling, movies, ring tones and some of them have access to the internet. All these things can fit into a mobile phone because of the large storage capacity it has. A mobile phone is a little like an organizer because it has a calendar to remind people of important dates like a meeting or special occasion and tells time. It also has an alarm clock to wake me up in the morning The disadvantages of a mobile phone are that sometimes the network will not work properly and others will not be able to hear the caller on the other line, it also makes funny noises at times. Another problem is that the mobile phone may freeze or crash suddenly which is bad because if someone is in a bad situation, then they could be in great danger. Some times the phone does not have enough storage and will ask you to delete a few items. Mobile phones have brought great uses to the community as we can all now interact with each other and stay in touch. Electronic article surveillance (EAS) In Redbridge there are many places to shop the most common is the Exchange. To keep safety levels up security alarms are used like EAS. Electronic article surveillance is a technological method for preventing shoplifting from retail stores or pilferage of books from libraries. Special tags are fixed to merchandise or books. These tags are removed or deactivated by the clerks when the item is properly bought or checked out. At the exits of the store, a detection system sounds an alarm or otherwise alerts the staff when it senses active tags. http://en.wikipedia.org/wiki/Electronic_article_surveillance#Types_of_EAS Electronic tags are of 4 types * Magnetic * Acousto-magnetic * Radio frequency * Microwave The advantages of EAS are that it prevents things from getting stolen and if a shoplifter tries to steal an item then they may be caught. This system will lower the levels of shoplifting in the community and will make people within Redbridge feel safe. The disadvantages of EAS are that sometimes false alarms may go of which can be very embarrassing for the customer especially when they are honest. It is also embarrassing for the business as they now have a very upset customer. These false alarms usually go of because the tag has not been deactivated properly. Also some shoplifters may be able to take the tag of which can bring a loss to the company. These tags are also very expensive to buy and can result into being a loss for small businesses. Automated teller machine (ATM An automated teller machine (ATM) is an unmanned automated telecommunications device which provides a customer with financial transactions in public space. On most ATMs a customer is recognized when a plastic card with a metal strip or a smartcard with a chip is inserted in an ATM, the card contains a unique code which only belongs to the card holder. The cardholder then needs to enter a personal identification number (PIN) for security reasons. The ATM gives customers access to their bank account. Using the ATM customers can check out their bank balances, deposit cash or cheques, pay bills, transfer money between bank accounts and buy goods or services. The advantages of ATMs are that instead of walking a long way to the bank we can access an ATM. In the Exchange mall there are many ATMs which is very useful because it is time efficient. Another great thing about ATMS are that everybody has a unique code which means there wont be any mix up. To make sure that ATMs are reliable they undergo a very expensive test. The disadvantages of ATMs are that thieves can use chemicals to break them apart and take all the money out. They can also cause damage to the ATM, this result into a loss for the company. The first known instance of a fake ATM was installed at a shopping mall in Manchester, Connecticut in 1993. By modifying the inner workings of a Fujitsu model 7020 ATM, a criminal gang known as The Bucklands Boys were able to steal information from cards inserted into the machine by customers. http://www.wired.com/wired/archive/1.05/atm_pr.html This incident goes against the Computer Misuse Act (1998). Overall I think that ICT has very much helped fulfill the needs of the community and has made Redbridge a much better borough to live in. It has benefited the community in many ways and has made Redbridge quite popular. Without ICT we would not have as many facilities we have now.

Corporate Social Responsibility: History, Benefits and Types

Corporate Social Responsibility: History, Benefits and Types Corporate Social Responsibilityis know by many other names. These include corporate responsibility, corporate ethics, coporate accountability and corporate citizenship just to name a few. A key point to note is that Corporate Social Responsibility or CSR has no universal definition; however, it generally refers to clear business practices with respect to ethical values, compliance with Legal requirements and respect for economic values. CSR goes beyond making profits, companies and stakeholders are responsible for their impact on people and planet. Increasingly, stake holders should expect that companies should be more responsible both socially and environmentally in their conduct of their business. The World Business Council for Sustainable Development has described CSR as the business contribution to sustainable economic development. A Brief History of Corporate Social Responsibility The history of CSR dates back many years and in one instance can even be traced back 5000 years in Ancient Mesopotamia around 1700 BC, King Hammurabi introduced a code in which builders, innkeepers orfarmers were put to death if their negligence caused the deaths of others, or major inconvenience to local citizens. In Ancient Rome senators grumbled about the failure of businesses to contribute sufficient taxes to fund their military campaigns, while in 1622 disgruntled shareholders in the Dutch East India Company started issuing pamphlets complaining about management secrecy and self enrichment. With industrialisation, the impacts of business on society and the environment assumed an entirely new dimension. The corporate paternalists of the late nineteenth and early twentieth centuries used some of their wealth to support philanthropic ventures. By the 1920s discussions about the social responsibilities of business had evolved into what we can recognise as the beginnings of the moder n CSR movement. The phrase Corporate Social Responsibility was coined in 1953 with the publication of Bowens Social Responsibility of Businessmen (Corporate watch report, 2006). The evolution of CSR is as old as trade and business for any of corporation. Industrialization and impact of businesses on the society led to a complete new vision. By 80s and 90s CSR was taken into discussion, the first company to implement CSR was Shell in 1998. (Corporate watch report, 2006) With well informed and educated general people it has become a threat to the corporate and CSR is the solution to it. In 1990 CSR was standard in the industry with companies like Price Waterhouse Copper and KPMG. CSR evolved beyond code of conduct and reporting, eventually it started taking initiative in NGOs, multi stake holder, ethical trading. (Corporate watch report, 2006). Implementing Corporate Social Responsibility There are no generic CSR methods, each method is based on the individual firms needs and circumstances. Each method will vary in its attentiveness of CSR issues and how much work needs to be done with respect to the approach. CSR can be utilized integrated into a firms core decision making, management processes, strategy and activities, be it over a period of time or systematically. Most companies already possess policies with respect to the handling customers, community, employees and the environment. These can be perfect starting points for firm-wide CSR approaches. What follows below is a framework for the development and implementation of a CSR approach that builds on current existing policies as well as experience and knowledge of other fields, such as economic and environmental. The broad framework follows a familiar plan, do, check and improve model. This framework has been designed with the intention to be flexible so that firms would be able to mold and adapt it as appropriate for their organization. Implementation Framework When? (Conceptual phase) What? (Task delineation) How? (Checkpoints on the journey) Plan arrow 1.Conduct a CSR assessment Assemble a CSR leadership team Develop a working definition of CSR Review corporate documents, processes and activities Identify and engage key stakeholders 2. Develop a CSR strategy Build support with senior managment and employees Research what others are doing prepare a matrix of proposed CSR actions Develop ideas for proceeding and the business case for them Decide on direction, approach and focus areas Do arrow 3. Develop CSR commitments Do a scan of CSR commitments Hold discussions with major stakeholders Create a working group to develop the commitments Prepare a preliminary draft Consult with affected stakeholders 4. Implement CSR commitments Develop an integrated CSR decision-making structure Prepare and implement a CSR business plan Set measurable targets and identify performance measures Engage employees and others to whom CSR commitments apply Design and conduct CSR training Establish mechanisms for addressing problematic behaviour Create internal and external communications plans Check arrow 5. Verify and report on progress Measure and verify performance Engage stakeholders Report on performance Improve arrow 6. Evaluate and improve Evaluate performance Identify opportunities for imporvement Engage stakeholders return arrowCross-check: One cycle completed Return to plan and start the next cycle Benefits of corporate social responsibility CSR offers many benefits both externally and internally to companies. Externally, the benefits are greatly positive amongst the people for its company and their peers. It can create short term employment opportunities by taking various community projects like construction or maintenance of local parks and sporting complexes, etc. Working with keeping in view the interests of local community bring a wide range of business benefits. Businesses also have an impact on the environment. Plantation and cultivation activities taken up by many companies are highly respected programs, as well as recycling used products. This also acts as a step towards minimizing wastes. Internally, the benefit are mostly but not only felt by its employees, the attraction and retention of qualified and skilled employees as well as employee loyalty, increased productivity, quality, sales and financial improvement for all. Most importantly, it also serves as a diversion from the routine workplace practices and gives a feeling of purpose and meaning to the entire work force. Apart from this, companies also benefit from CSR in areas such as business sustainability; competitive advantage; easier compliance with regulatory requirement. CSR and BRANDS Brands are basically the identification in which a companys product is identified by the consumer. The sales and revenue of the company are widely dependent on the brand they give to their product. Here are some CSR traits that positively / negatively affect the brand Positive Marketing/ Brand Building Times of India (kalingatimes.com) Brand insurance NIKE (Corporate Social Responsibility, 2003) Crisis management- Pepsi (wikipedia.org) CSR and Globalization As companies expend through globalization, many challenges have waited for them from Government regulations to the varying standards of what is deemed to be labor exploitation, these challenges have the potential to cost companies millions of dollars. Some companies are of the view that these policies are merely a cost hindrance, while other companies use CSR tactics as a strategy to gain public support for the presence in the global market. CSR and Human resources A CSR program can be an aid to hire and retain staff particularly within the competitive graduate student market. Potential recruits often inquire about a firms CSR policy, and having a comprehensive policy can give an advantage. CSR can also add value in the perception of a company among its staff, particularly when staff can become involved through fundraising activities or community volunteering. Also CSR can be driven by employees personal values, in addition to the more obvious economic and governmental drivers. CSR and Risk Management Managing risk is a central part of many corporate strategies. No matter how hard a company tried their reputations which took decades to build up can be questioned in a matter of minutes through incidents such as corruption or environmental accidents. These can also draw unwanted attention from courts, governments and media. Building and promoting great CSR policies can sometimes offset the risks. CSR and Government Policies Government politics have tremendously shaped the regulation of businesses in several ways. First, government business policies insist that organizations operations shall bring no harm to society or the environment. Businesses shall be friendly to society and vice versa, to ensure that businesses follow these policies, the government enacts laws to monitor both the conduct and operations of a business. In addition, to these laws violators also face punishment if they are not followed. Secondly, governments provide businesses with various grants and incentives provided that they comply with those government regulations and policies. Studies show that a very high percentage of businesses have reported more benefits than expected from complying with the government policies. Finally, governments regulate businesses in the interest of protecting stakeholders and shareholders. With the absence of proper business regulation societies can be misled, manipulated and exploited, therefore the government needs to be responsible and regulate businesses in order to provide a level playing field where all business have the opportunity to operate and expand. Governmental policies have been designed and put in place to assist not only consumers both organizations as well, by protecting consumers from unfair business practices as well as protecting the organizations from public misconduct and interference. Criticisms and concerns Critics of CSR debates a number of concerns, these include CSRs relationship to the fundamental nature of business and questionable motives for engaging in CSR, including concerns about insincerity and hypocrisy. Conclusion I believe that the above problems are not inherent flaws in CSR, but rather that they result from both a disingenuous commitment to CSR on the part of many business managers as well as an uninformed public opinion on many CSR issues. It is important to expose and confront CSR abuses not so that the CSR movement could be turned back, but rather to protect the kind of CSR that genuinely promotes social advancement. Nobody would be opposed to business practices that benefit both individual firms and society at large. In an ideal world, competent managers would always conduct business in a matter that translates productive relationships into real value for society. After all, the economy is not a self-serving machine: it is a purposeful system for organizing everybodys interests in such a way that people can engage in mutually beneficial exchange. I agree with the notion espoused by CSR advocates that profits should not be the sole motivator in business decisions. Although the profit mot ive is the driving force for both firms and the macro economy, there is a point at which it degenerates into greed: breeding microeconomic ethical dilemmas that, when can collectively threaten the economys health and ought to be curbed by a proper concept of social responsibility. CSR becomes less of an outside pressure and more of a genuine business principle. It is the responsibility of an informed public to be able to separate reasonable CSR from harmful CSR. All too often, people support counter-productive initiatives out of romanticized views of social justice, environmentalism, or nationalism, not realizing that ideas are not as appealing in the real market as they may appear in the public imagination. It seems to me that a root cause of CSR abuses is a conflict of interests between firms three main stakeholders: shareholders, employees, and management. For individual managers, the best course of action may be to engage in as much CSR as possible. Managers who receive positive press for their leadership initiatives become eminent in their fields, and therefore more valuable. For this reason, managers have an intense focus on expanding companies and investing in high profile projects that earn them the publics attention, and may make uninformed decisions in the process. This differs substantially from the interests of shareholders. A shareholder is uninterested with a managers popularity but very interested with the return that the  manager is able to deliver on the shareholders investment. Unless a corporation can  justify CSR practices in very clear terms, i.e. revenue and cost, shareholders will be  unhappy with the result. Likewise, workers in a company benefit greatly from responsible CSR policies. Companies that deal honestly will build trust within their workforce. Managers that earn obscene salaries while simultaneously throwing millions of dollars into charitable causes and announcing layoff plans can only blame themselves when workers beco me more dissatisfied and less productive, or when the public places less faith in their product (consider the slow death of the American auto industry). Like shareholders, employees are unwilling to support frivolous practices that jeopardize the companys financial strength: they are most concerned about their long-term employment security, an interest that managers should take into account as well. Influence of Price on Decision Making: Research Influence of Price on Decision Making: Research Nowadays, many businesses have launched in the market. But its not easy to make appreciate for every people. Maybe, that is a reason of the customer decision. While, the student is part of purchasing power that the trader directed. Consumer behaviour is the study of how individuals make decision to spend their available resources on consumption-related item(SchiffmanKanuk, 1997). In University the product is important for the student. While, the product not cover all student because maybe the teenager choose the product follow the life style that their love. So, the product have more effected to decision purchasing with the student in teen ages. Specially, the foreign brand is trust brand that have support purchasing power by the customer. In Global setting, every product have evaluated and developed all time for customer need that is heart of competition in a commercial sale. The most people have selected the product follow several factor. So, the companies will be improving your products. Otherwise, the customers that have purchasing power can be change to other royalty brand. The better they understand the factors underlying consumer behaviour (Assael, 1998). The better able they are developing effective marketing strategies to meet consumer needs. In National setting, the several factor to make a purchase. Its reason to consider for trader to select product that sales and support. The several factor have effect to making a purchase (Scheinberg, 1992) such as marketing strategies, sex, ages, occupation, prices and also the product name have a reputation values. The last factor is important to study that why the brand name have effected to customer decision. Locally, the product names have a reputation values is the trust brand. The product that sale for student in business bachelor administration for Rajamangala University of Technology Thanyaburi will be in trends to response their customer in this age. This study concern with the behaviour in making a purchase that Brand is what consumers purchase and product is what consumers use; this shows that branding is very important. The brand name is the trust brands that have effected to make a purchase. Present, student cant said that dont love their brand name and specially, the foreign brand is part factor to making a purchase. Even though, the trust brand has copyright infringement but the student will buy for owner that products. May be, the lower prices and closer style of real band are instead in using. Follow the plaza, student would like to view every week and someone choose to owner. While, the real trust band name from foreign in the Leading department stores have student only high purchasing power that only few percentage. All of behaviour from student in business bachelor administration for Rajamangala University of Technology Thanyaburi is thing to study for know the reason why their choosing. Consumers make many buying decisions every day (Kotler Armstrong, 2001). Most large companys research consumer buying decisions in great detail to answer question about what consumers buy where they but, how and how much they buy, when they buy, and why they buy. 1.2 Statement of the Problem Foreign brands are expensive for students. Quality of product imitates. The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them. The personality of the customers. 1.3 Research Objective The objective of the study is to meet the answers of the problem; Foreign brands are expensive for students. Quality of product imitates. The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them. The personality of the customers. The answer to the problem is as follow: To find out how the price of foreign brand products and imitations of them influence decision making. To find out how the quality of foreign brand products and imitations of them influence decision making. To find out how the social value of foreign brand products and imitations of them influence decision making. To find out the supplement personality of foreign brand products and imitations of them influence decision making. . 1.4 Scope of research The scope of this research is the population studying at Rajamangala University of Technology Thanyaburi. This includes males and females aged 18-25 years old of 11 different faculties totalling approximately 24,053 people. (http://www.oreg.rmutt.ac.th/SKOStdCourse/2552/report%203-2.asp) The sample in this study was students from the faculty of Business Administration, University of Technology Rajamangala Thanyaburi. This faculty has seven branches including both men and women aged 19-25 years who make a purchases by themselves; a total of 6,299 people. The variables studied: Independent variables are students gender, age, department of study and the year of study. Dependent variable is the attitude toward buying foreign brand products (price, quality, brand names and value.) 1.5 Limitations of the Research We acquired this information by sending questionnaires to students at Rajamangala University of Technology Thunyaburi; this includes both men and women. One of the limitations of this study is, if a sample of students does not send the questionnaire back to the researcher, or if they send it back incomplete. Another limitation is the amount of time we have is to send the survey to the students, receive the information and calculate the received information. 1.6 Significance of the study This research is a study of factors that influence behaviour of students (of business administration at Rajamangala University of Technology Thanyaburi) when buying product imitated foreign brands. The findings of this study will help those interested in doing business foreign or interested in operating foreign brands companies by determining marketing strategies to suit the needs of target customers. 1.7 Definition of Terms Foreign brands are expensive for students. The students will receive the money from their parent. So, they dont have money to buy foreign brands product. Quality of product imitates. Continually, imitates products quality have very good quality compare to foreign brand products, so there is a choice for students who has limited their money and want to use same brand but good quality. The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them. Following the student social in university, the students want to be in trend of fashion for concept from their friends. The personality of the customers. Some students, they dont have confident in themselves. So, the students will use the product from foreign brands to help them have more confident. CHAPTER II Review of related literature and studies 2.1 Definition and Features of the Independent Variable In this chapter, discusses the title of research. Because this research is relevant to consumers: students of business administration at Rajamangala University of Technology Thanyaburi. So, need to know the meaning of consumer behaviour on buying for study factors affecting the decision of the students. Consumer behaviour is the study of how individuals make decision to spend their available resources on consumption-related item. It includes the study of what they buy, why they buy it, when they buy it, where they buy it, how often they buy it, and how often they use it (Schiffman Kanuk, 1997). The aim of marketing is to meet and satisfy target customers needs and want. The field of consumer behaviour studies how consumer select, buy, use, and dispose of products, services, ideas, or experiences to satisfy needs and desires (Kotler, 2003). Marketers have come to realize that their effectiveness in meeting consumer needs directly influences their profitability. The better they understand the factors underlying consumer behaviour. The better able they are developing effective marketing strategies to meet consumer needs (Assael, 1998). Consumers make many buying decisions every day. Most large companys research consumer buying decisions in great detail to answer question about what consumers buy where they but, how and how much they buy, when they buy, and why they buy (KotlerArmstrong, 2001). Possibly the most challenging concept in marketing deals with understanding why buyers do what they do. But such knowledge is critical for marketers since having a strong understanding of buyer behaviour will on what is important to the consumer and also suggest the important influences on consumer decision-making. Using this information, marketers can create marketing programs that they believe will be of interest to consumers (Kanhasiri, 2006) In addition to this, also need to know meaning of the word imitate foreign brands. Imitate foreign brands means the product copy as products of a foreign brand. Popular products make copy are bags, watches, clothes, and shoes. The imitate foreign brands products that we know and see often in everywhere are Chanel, Louis Vuitton, Nike, Christian Dior, Gucci and etc (Kanhasiri, 2006 ). 2.2 Theories Related to the Independent Variable (s) 2.2.1 Foreign brands are expensive for students. Prices, product differentiation and quality measurement: a comparison between hedonic and matched model methods studied by Gian Maria Tomat (2005); related contributions to Pakes, Berry and Levinsohn (1993) and Nevo (2003) consider the problem of making exact welfare comparisons on the basis of the estimated parameters of consumer preferences in a discrete choice model. This approach has been used in these works to study problems such as the effect on consumer welfare of changes in environmental regulation or of the introduction of a new brand of a product. Specifying the consumers choice problem in the space of product characteristics, simplifies the analysis in comparison with analogous problems studied on the grounds of traditional demand theory, as is done for example in works by Hausman. However, the results of the prices, product differentiation and quality measurement: a comparison between hedonic and matched model methods studies show that the approach can at most generate up per and lower bounds to the true price indexes and the empirical evidence shows that these bounds are usually quite wide. 2.2.2 Quality of product imitates. From Quantity-Discount Dependent Consumer Preferences and Competitive Non-linear Pricing studied by Z. Jane Gu and Sha Yang (2009); they investigated the quantity-discount effect, a type of transaction utility consumers derived from the unit price difference between a small and a large package size of the same product in a non-linear pricing environment. Consumers may perceive quantity discounts as gains for purchasing larger package sizes with lower unit prices, or as losses for purchasing smaller package sizes with higher unit prices. In addition, consumers may differ in their tendencies to perceive quantity discounts as gains or losses. 2.2.3 The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them. Post-Materialism as a Cultural Factor Influencing Entrepreneurial Activity across Nations studied by Lorraine M. Uhlaner, Roy Thurik and Jan Hutjes(2002); the underlying premise of this research study is that the material gains that are central or crucial to entrepreneurial activity are of less value to post-materialist individuals. The Research by McGrath, MacMillan and Scheinberg (1992) shows that individual entrepreneurs from a wide variety of countries are more likely to have materialistic values; such as viewing success as making lots of money, than their non-entrepreneur counterparts. However, they do not test for country differences. Blais and Toulouse (1998) made such comparisons and conclude that entrepreneurs across countries tend to have similar motivations. In another studied of individual entrepreneurs Robichaud, McGraw and Roger (2001) find a positive correlation between extrinsic motivation of the entrepreneur and sales performance whereas they find negative relationsh ips between the independent variables, intrinsic motivation and autonomy and independence on the one hand and the dependent variable, sales performance, on the other. These findings are interesting because at the micro-level they correspond to the thesis that entrepreneurs, especially successful ones, are more materialistic than their counterparts. Lacking comparable research at the macro level of analysis, we can only draw on these studies for our hypotheses. In particular, assuming that trends from the micro level can be aggregated to the societal level, we predict that the relationship between post-materialism and entrepreneurship is also negative, i.e., the less materialistic the culture, the fewer people choose to become self-employed. The central hypothesis of the present paper then reads: The more post-materialistic the culture, the lower the overall level of entrepreneurship. 2.2.4 The personality of the customers. Consumer Assessment of Social Product Features: An Empirical Investigation Using Choice Experiments by Pat Auger, Timothy M. Devinney and Jordan J. Louviere studied the growing importance of this topic can be seen in the current movement toward social accountability audits (Economist 1999), and the increasing amounts of money that corporations spend to fix systems under pressure from increasingly sophisticated interest groups. Their research is relevant to this issue because it shows that although consumers do not understand the ethical dimensions of the products they purchase, their purchases can be influenced by these dimensions if properly presented. From a managerial perspective, more work needs to be done on educating consumers to the hidden ethical nature of the products they purchase. Corporations also need to understand which customers care about ethical dimensions and what dimensions they care about. However, our results also suggest that consumers wont sacrifice product per formance for ethical considerations in spite of what activists might hope. 2.3 Critical Analysis/Discussion of the Theories Related to the Independent Variable Motivation Theory 2.3.1 Maslows Hierarchy of Needs; (Abraham Maslow,1908-1970) Abraham Maslow was a psychologist. He developed a theory called the Hierarchy of Needs. This hierarchy referred to the various needs that he believed characterised humans. He identified five main human needs. These are: Physiological needs These include the most basic needs that are vital to survival, such as the need water, air, food and sleep. Maslow believed that these needs are the most basic and instinctive needs in the hierarchy because all needs become secondary until these physiological needs are met. Security Needs These include needs for safety and security. Security needs are important for survival, but they are not as demanding as the physiological needs. Examples of security needs include a desire for steady employment, health insurance, safe neighborhoods and shelter from the environment. Social Needs These include needs for belonging, love and affection. Maslow considered these needs to be less basic than physiological and security needs. Relationships such as friendships, romantic attachments and families help fulfill this need for companionship and acceptance, as involvement in social, community or religious groups. Esteem Needs After the first three needs have been satisfied, esteem needs becomes increasingly important. These include the need for things that reflect on self-esteem, personal worth, social recognition and accomplishment. Self-actualizing Needs This is the highest level of Maslows hierarchy of needs.  Self-actualizing  people are self-aware, concerned with personal growth, less concerned with the opinions of others and interested fulfilling their potential. Figure 1 Maslows Hierarchy of Needs Maslow suggested that the first need dominates a persons behavior until it is satisfied, and then the second, and so on. A learner would not be interested in learning, need 5, until needs 3 or 4; belonging and being esteemed by others had been satisfied. Nor indeed, would they be interested in learning until they were warm, and replete. A light, airy, warm, comfortable safe learning environment, adequate comfort breaks and realistic timings can help to facilitate these conditions. An awareness of, and proactive approach to, group dynamics will also help to satisfy (or at least not de-satisfy) some of the affiliation and esteem needs. (Abraham Maslow, 1908-1970) (Source:http://www.envisionsoftware.com/articles/Maslows_Needs_Hierarchy.html) 2.3.2 Clayton Alderfers ERG Theory; (Clayton Alderfer, 1969) An attempt to simplify Maslows needs theory was put forward by psychologist Clayton Alderfer with his ERG theory. Both theories see needs as the motivating force behind behaviour. People are motivated to do things by different needs, of which Alderfer identified three: Existence Needs Include all material and physiological desires (e.g., food, water, air, clothing, safety, physical love and affection) Maslows first two levels. Relatedness Needs Encompass social and external esteem; relationships with significant others like family, friends, co-workers and employers. This also means to be recognized and feel secure as part of a group or family. Maslows third and fourth levels. Growth Needs Internal esteem and self actualization; these impel a person to make creative or productive effects on himself and the environment (e.g., to progress toward ones ideal self). Maslows fourth and fifth levels. This includes desires to be creative and productive, and to complete meaningful tasks. Figure 2 Clayton Alderfers ERG Theory Alderfer argued that it was possible to move in either direction. This means that, if growth needs become difficult or impossible to meet, frustration regression occurs, causing individuals to concentrate on fulfilling their relatedness and their existence needs. Unsatisfied needs, therefore, become less rather than more important. Maslow proposed the opposite. In this study the researchers used two theories are Maslows Theory (Maslows hierarchy of needs) and Clayton Alderfers ERG Theory are main formulated in this study (Clayton Alderfer, 1969). (Source: http://www.envisionsoftware.com/articles/ERG_Theory.html) 2.4 Discussion of the Dependent Variable The price of products have effected to making decision. In addition, Arthur Rafael (2002) found When the new product launches and better quality also this product will be compared to increase price. While, Aart Jaume (2000) said that When the products have high demand so the products prices that will be increase on demand also Ray (2002) found Business will find the ways to avoid the problem to improve the popular product and harder to imitate for decrease their risk as a result Amine, Taimur Joseph (2007) supported Vendors will be developing price products to get the popularity may be the consumers using pirated goods in fact Gian (2006) said that The price is appropriate adjustments so the product will be popular Increasing then Xavier Giround (2008) found The quality prices will be changed follow the quality products in the past Laszlo Miklos (2004) stated The import product price will be rise follow depend on the technology and competitive environment of the buyer. On the other hand, Joanna (2006) found The analysis of price convergence to the consumer market is examined on aggregate and disaggregates levels although Peter, Judith Anil (2002) stated The decision purchas e of consumer will depend on price by the lower price also the purchasing power that so rise. Finally, Emek (2005) supported The quantity the price of a low-cost have more effected to consumer decision. The quality of product imitates have effected to making decision when, Wong Zhou (2005) found perceived value has a greater effect on purchase intention for conspicuous foreign products While, Heflin, Shaw Wild found The liquidity of equity markets depends on quality information and Faruq (2006) found RD activities and FDI inflows are important determinants of quality then Sharma found The brand must be relevant to a latent need of the consumer but Jin Leslie (2002) found Providing people with better information causes people to change their purchase decisions and causes à ¯Ã‚ ¬Ã‚ rms to modify their behaviour while Orosel Zauner (2003) found goods quality is unobservable to buyers, a continuum of quality levels is technologically feasible, and minimum quality is supplied under competitive conditions although Koppius Heck(2002) found Electronic auctions have rapidly incr eased in popularity, but the consequences of switching to an electronic auction are unclear Moreover Borin Lamieri (2008) found empirical studies over clear evidence on the increasing importance of intra-industry trade in presence of vertically deferential products however Matsa (2009) found Product quality is an important element of competition in a wide range of markets, including the supermarket industry in addition Bertini, Wathieu Iyengar (2010) found parsimony and simplicity in consumption is necessarily advantageous across all categories of business The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them have effected to making decision then, Mehrotra (1919) found collect various technical information about managing your tax affairs and mergers and acquisitions, tax law and the special rights or intellectual property rights and the idea of the American company. Each other based on principles of law and political economy of the country. while Closius (1995) said that the termination of the movement of certain groups of people in America with a change to the political policy of national unification and the creation of justice to occur and create social awareness to the public more than ever Moreover Kyvelidis (2001) stated that Measure currents in the Black Socialist materialism may be obtained from the GDP of each country, which evaluates the value per head was increased from the current popularity with the increasing materialism. After that Anderson (2001) has found that satisfaction in materialism is one of the psychological problems that make people in society are trying to do everything to get it occupied, such as car, house and fashion. And Boven (2005) study that most people want to live well and happily in every person and found that materialism, such as the car home fashion is important to create happiness for them very good. However, Uhlaner, Thurik, Hutjes (2002) supports that found that entrepreneurs across countries tend to find a way to trade against the competition in trade and create stability for themselves as to dominate the growing market and found that many of the cultural factors and materialism of the people affected. In addition Fuchs said that the theories of cultural objects are important factors correlated with the values of people in society. Therefore Sarkar(1996) found the role of men is to purchase goods and Research indicates that attitudes in the possession of materialism rather than value of the object with the purchase of such products used in life Which led to satisfaction and success of many people. As a result of Kroh (2008) discovered that the role of the purchases is likely to change the price level and economic security but Boven, Campbell Gilovich(2005) the study found that current flow in the materialism in society more selfish, selfish private interests over public. The personality of the customers have effected to making decision when, Devinney Louviere (1986) study that of interpersonal psychology, ethics and personality have been shown correlated with the number of complex social problems. While Rajagopol (1986) found that of the model to measure the performance of brands and attitudes, including personalities, image, reputation and trust. But Balaji a Raghavan (1970) discovered that Cultures and different image for the product of themes related to technology and brand reputation. Therefore Pandey (1968) found that Experiment designed to examine the role and relevance of the personality of the person. Found that the advertisement or communication program plays an important role in the perception of brand personality although Bartholomew Horowitz (1994) study that Changes in market and competition has reduced the cost of marketing and new product introductions, including the risk of failure of the product. Thus Sharma (1997) supports that w e also found that consumer ratings of management performance in the context of consumer retail low but Zhenzhong Ma (1970) found that Aims to create understanding about the local brand can survive. In fact Mckenzie Woodruff (1964) study that present the basic concepts for exploring the relationship between personality and patterns of conflict behavior and business negotiations. Then Koufopoulos (1999) stated that Product innovation. Personality and affect a very important opportunity to entrepreneurs to innovate. Finally, Kanhasiri (1990) found that Products and measure the relationship between the feature comparison in the future. Quantitative methods of analysis and means of collecting data, frequency analysis of research and planning data in line charts and bar graphs and suggestions for future research will take effect to competitors with better customer loyalty. 2.5 Relationship of the Independent Variable (s) to the Dependent Variable Arthur Rafael (2002) found When the new product launches and better quality also this product will be compared to increase price. Although many business office products are brand name copyright infringement very seriously and prohibit all research and product development at the time out to study consumer satisfaction, with the updates of new products out of the market demand. But still have other business products illegally copied out widely. Consumers like the products that they are cheaper and look like the real. While, Aart Jaume (2000) said that When the products have high demand so the products prices that will be increase on demand Cheap is increasing on demand. Many consumers decided to buy imitation products backpack instead of the genuine product is expensive. Also Ray (2002) found Business will find the ways to avoid the problem to improve the popular product and harder to imitate for decrease their risk The quality of product imitates have effected to making decision when, Wong Zhou (2005) found perceived value has a greater effect on purchase intention for conspicuous foreign products and Faruq (2006) found RD activities and FDI inflows are important determinants of quality The Company that manufacture high quality products to the market are disclosed information to consumers less known because those are important to the company and the liquidity of the market. The company has disclosed only basic information only. Countries are exporters of quality differences. This is the result of differences in factors such as endowment, technology, research and development (RD). While, Heflin, Shaw Wild found The liquidity of equity markets depends on quality information The current materialism of society makes students feel like they have to buy foreign brand products or imitations of them have effected to making decision then, Anderson (2001) has found that satisfaction in materialism is one of the psychological problems that make people in society are trying to do everything to get it occupied, such as car, house and fashion. And Boven (2005) study that most people want to live well and happily in every person and found that materialism, such as the car home fashion is important to create happiness for them very good. The materialism is satisfied from the hearts of individual values resulting psychological advantage over the other now, value of the crop cover materialism has resulted in increasing attitude of buying commercial end epicurean and often not satisfied with the simple life and different people require a comfortable life. Although materialism has a negative effect, but many people will want to own it like a big house, luxury cars, expen sive clothes , beautiful furniture and other. Because human needs are infinite, they seek what they want to come and have a genuine product if the price is too high, making them purchases commercial grade copy. Although it is copied, it can substitute the same name that looks realistic and cheaper it is one reason consumers purchase decision without regard to copyright infringement laws. The personality of the customers have effected to making decision when Devinney Louviere (1986) study that of interpersonal psychology, ethics and personality have been shown correlated with the number of complex social problems. While Rajagopol(1986) found that of the model to measure the performance of brands and attitudes, including personalities, image, reputation and trust. But Balaji a Raghavan (1970) discovered that Cultures and different image for the product of themes related to technology and brand reputation. Therefore Pandey (1968) found that Experiment designed to examine the role and relevance of the personality of the person. Found that the advertisement or communication program plays an important role in the perception of brand personality The cultural and social including kick similar picture with Bush. This is sometimes the product to the personality of our products or we like it because it is often too expensive brand, so many people chose to be turned to imitate instead of the actual product. 2.6 Previous Studies There are 4 standards section; Introduction background The brand name is the trust brand that have effected to making a purchase from student at RMUTT. Now, the student say love brand name. According to Schiffman Kanuk (1997) Consumer behaviour is the study of how individuals make decision to spend and choose this things. When, notice the students that show their use accessories brand name. This is normal happen now but its not fair in their suppliers that think and make it for sale. While, the real trust band name from overseas in the Leading department stores have student only high purchasing power that only few percentage. Behaviour from student in business bachelor administration for Rajamangala University of Technology Thanyaburi is thing to study for know the reason why their choosing. Methods The methods to study behavior of student at RMUTT such as notice, questionnaires, and bring the theory that related to concerning study with case study. Result Now days, Counterfeiting is so much. In a view of supplier, the so called product piracy can be only roughly outlined. The Experts and everyone, who well know that product piracy: trade mark rights in a commercial as trust global brands have effect to Counterfeiting and Criminal way. Such as the actions of someone that who only thing for make a benefit to yourself as The aim of marketing is to meet and satisfy target customers needs (Kotler, 2003). While, who would like to be owner of the trust brands product. That all said that